StanleyWong.org

Today, Microsoft officially open the doors to their new AdCenter (MSIE only) to new accounts.  They are also in the process of replacing 100% of Yahoo! Search Marketing ads on all of their entire search advertising network.

With this announcement, Microsoft has one upped Yahoo! and beat them to the finishline to release their respective new SEM ad platforms.

Coverage from across the web follows:

• Threadwatch: AdCenter Open to All…
• Search Engine Roundtable: Microsoft adCenter Officially Launches: 100% adCenter Ads at MSN Search & Live.com
• SEO Book: MSN AdCenter Live to All
• Search Engine Watch: MSN adCenter Officially Launches & Changes Name to Microsoft adCenter

Filed by SWong at 1:19 am under Interactive Advertising, SEM
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Search Engine Roundtable reports the Washington Post has a very good article about a class action suit against Yahoo! for syndication fraud. The interesting thing is Google also does similar practices as outline by the complaints/claims of the suit. I wonder if there will be another suit against Google as well.

Filed by SWong at 7:15 am under Interactive Advertising, SEM
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